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Filter:
16
Total Posts
24.5
Avg QA Score
3
Platforms
3
Pending Ty Approval
⚠ 3 posts pending Ty Gaydish Jr.'s approval: Thu Jun 19 (Father's Day Teaser), Fri Jun 20 (Offer Announcement), Sun Jun 21 (Hero Offer + Paid Boost launch). Use the Approve / Request Revision / Decline buttons on each card. Madison cannot schedule until all three are approved.
Mon
Mon Jun 8
4:30 PM
"Build Your Dream Cart" — 2026 lineup launch
Custom Builds (New Arrival)
Reel (video)IG + FB + GMBCustom build inquiries
APPROVED/25
Approved▼
Instagram
Facebook
Production Brief
QA Scorecard
See that ICON X roll past? Now imagine it in your color, with your wheels, your sound system, your vibe.
The 2026 EPIC FX and ICON X aren’t just new — they’re yours to build, piece by piece. Hard top or soft, leather or premium cloth, upgraded lithium, Android Auto, LED lighting — you pick it all. No settling. No ‘close enough.’ Just your cart, built exactly how you want it.
The configurator’s live right now. See what drops when you actually get to choose every detail.
👉 Build it: build.icongolfcartsusa.com
What’s the first thing you're customizing? 👇
#ICONGolfCarts #CustomGolfCart #EPICFX #ICONX #GolfCartLife #BuildYourOwn #GolfCartUpgrades #DreamCart #PickYourColor #2026Lineup #ElectricGolfCart #CustomBuild #RideYourWay
See that ICON X roll past? Now imagine it in your color, with your wheels, your sound system, your vibe.
The 2026 EPIC FX and ICON X aren’t just new — they’re yours to build, piece by piece. Hard top or soft, leather or premium cloth, upgraded lithium, Android Auto, LED lighting — you pick it all. No settling. No ‘close enough.’ Just your cart, built exactly how you want it.
The configurator’s live right now.
👉 Build it: build.icongolfcartsusa.com
What’s the first thing you're customizing? 👇
FormatReel (video)
PlatformsIG + FB + GMB
Assets to Pull"Color line walkaround" clips — WhatsApp Vids from Hunter folder
Edit / PromptDaVinci: 4–6 cuts of 3–4s, one color per cut, match-cut on the beat. 9:16 1080×1920. Trending 'reveal/glow-up' audio. Kinetic text names each color. End card: ICON logo + 'Build yours → build.icongolfcartsusa.com' on ICON green.
CTA GoalCustom build inquiries
Post DirectionColor-line walkaround of the 2026 ICON X / EPIC FX lineup, framed as a new arrival. Fast reveals, one color per cut, ends on the configurator.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
APPROVED
Total /25
Status: Approved
Wed
Wed Jun 10
4:30 PM
"What is Icon Shield?" — explainer carousel
Icon Shield
CarouselIG + FB + GMBShield education
25/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
Rust doesn't stand a chance. ☀️🌊
Salt air eats aluminum for breakfast. That's not a scare tactic — it's what happens to an unprotected cart after one season near the coast.
Icon Shield was developed over two years of real-world testing alongside one of the region's largest golf cart rental fleets — carts living steps from the ocean, exposed to salt air, humidity, and the elements year-round. The result is a multi-point protection system that goes far beyond what the factory provides, giving your cart a lasting edge against corrosion, moisture, UV exposure, and the wear of the outdoors.
Icon Shield is ICON's point-of-sale protection program. When you add it at purchase ($499), your dealership applies a full series of protective treatments before the cart ever leaves the lot. It arrives at your door already protected — not a subscription, not an insurance plan. Done-for-you, one time.
What that looks like under the hood: electrical connectors sealed against moisture, undercarriage rust-proofed, battery compartments water-tight, seats UV-treated so they don't fade, hardware clear-coated and locked down.
Looks showroom-new season after season — not by luck, by design.
Want full details on what's included? Visit icongolfcartsusa.com/icon-shield or ask your ICON specialist. 👉
#IconShield #GolfCartProtection #RustProtection #CoastalLiving #GolfCartMaintenance #StreetLegal #ICONGolfCarts #GolfCartLife #ICONX #BuildYourOwn
Rust doesn't stand a chance. ☀️🌊
Salt air eats aluminum for breakfast. That's not a scare tactic — it's what happens to an unprotected cart after one season near the coast.
Icon Shield was developed over two years of real-world testing alongside one of the region's largest golf cart rental fleets — carts living steps from the ocean, exposed to salt air, humidity, and the elements year-round. The result is a multi-point protection system that goes far beyond what the factory provides, giving your cart a lasting edge against corrosion, moisture, UV exposure, and the wear of the outdoors.
Icon Shield is ICON's point-of-sale protection program. When you add it at purchase ($499), your dealership applies a full series of protective treatments before the cart ever leaves the lot. It arrives at your door already protected — not a subscription, not an insurance plan. Done-for-you, one time.
What that looks like under the hood: electrical connectors sealed against moisture, undercarriage rust-proofed, battery compartments water-tight, seats UV-treated so they don't fade, hardware clear-coated and locked down.
Looks showroom-new season after season — not by luck, by design.
Want full details on what's included? Visit icongolfcartsusa.com/icon-shield or ask your ICON specialist. 👉
FormatCarousel
PlatformsIG + FB + GMB
Assets to PullIcon Shield one-pager (PDF) for copy + icons; detail/grill shots for backgrounds
Edit / PromptStills 4:5 1080×1350. Panel 1 'What is Icon Shield?'. Panels 2–6 = 5 points. Panel 7 '$499.' ICON green + white, lots of whitespace.
CTA GoalShield education
Post Direction7-panel educational carousel. Cover hook, one panel per protection point, closing on price + CTA. Story-led, not a spec dump.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Fri
Fri Jun 12
5:00 PM
"Extend your battery life" — Summer battery care tips
Maintenance & Tips
Reel (text-overlay)IG + FB + GMBEngagement + service
25/25
Approved▼
Instagram
Facebook
Production Brief
QA Scorecard
Extend your battery life by years. 🔋☀️
Here’s what actually works:
1. Charge after every use (not when it’s dead)
2. Keep those terminals clean and dry (corrosion kills fast)
3. Top off water monthly on lead-acid packs (takes 90 seconds).
Small moves now = years of power later.
What’s the battery mistake YOU see most?
Book a free battery check at your nearest ICON location — we’ll dial it in. 👉
#BatteryCare #GolfCartMaintenance #GolfCartTips #ICONGolfCarts #StreetLegal #GolfCartLife #ICONX #DidYouKnow
Extend your battery life by years. 🔋☀️
Here’s what actually works:
1. Charge after every use (not when it’s dead)
2. Keep those terminals clean and dry (corrosion kills fast)
3. Top off water monthly on lead-acid packs (takes 90 seconds).
Small moves now = years of power later.
What’s the battery mistake YOU see most?
Book a free battery check at your nearest ICON location — we’ll dial it in. 👉
FormatReel (text-overlay)
PlatformsIG + FB + GMB
Assets to PullNo clip needed — text-overlay only
Edit / PromptCanva/DaVinci slideshow Reel 9:16. 4 text cards (hook + 3 tips) on ICON green/white, 3–4s each. Numbered list format. Trending 'tips/did-you-know' audio. End card CTA: 'Book a free battery check.'
CTA GoalEngagement + service
Post DirectionText-overlay Reel. 3 numbered tips format. No clip needed — text cards on ICON green/white. Low production cost, high share rate.
5
Voice
4
Specificity
PASS
Jargon
5
Engagement
25
CTA
25
Total /25
Status: Approved
Mon
Mon Jun 15
4:30 PM
World Cup kickoff — Brazil cap tie-in 🇧🇷
Cart Events (Engagement)
Reel (video)IG + FBGeneral engagement
23/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
Hunter didn’t just visit Brazil. He built a life there. Over a decade, a Brazilian wife, kids who grew up speaking the language. That’s not a trip — that’s home. 🇧🇷⚽
So when the World Cup rolls around, it hits different at an ICON showroom.
This one’s for everyone who knows what it means to carry a place with you — wherever you ride. Drop your flag in the comments. Let’s see who’s repping what this summer. 🏁
👉 Come find your ride at your nearest ICON showroom.
#ICONGolfCarts #GolfCartLife #FamilyFirst #Community #SummerFun #StreetLegal #NeighborhoodCruiser #DreamCart #WorldCup2026
Hunter didn’t just visit Brazil. He built a life there. Over a decade, a Brazilian wife, kids who grew up speaking the language. That’s not a trip — that’s home. 🇧🇷⚽
So when the World Cup rolls around, it hits different at an ICON showroom.
This one’s for everyone who knows what it means to carry a place with you — wherever you ride. Drop your flag in the comments. Let’s see who’s repping what this summer. 🏁
👉 Come find your ride at your nearest ICON showroom.
FormatReel (video)
PlatformsIG + FB
Assets to PullBrazil-cap clip — WhatsApp Vids from Hunter folder (confirm exact file)
Edit / PromptDaVinci: 3–5 cuts of 3–4s. Trending World Cup/samba audio. Overlay 🇧🇷 + 'World Cup season' kinetic text. Keep the UGC feel. Burn-in captions. 9:16.
CTA GoalGeneral engagement
Post DirectionHunter in the Brazil cap. Timed to World Cup. Light, native, engagement-first.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
23
CTA
23
Total /25
Status: Revised v2
Wed
Wed Jun 17
4:30 PM
"You can't feel horsepower through a screen"
Cart Events (Test Drive)
Reel (video)IG + FB + GMBTest drives + in-store
25/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
45 seconds. That's all it takes to feel the difference. 🔋💨
You can research all you want online — specs, comparisons, configurator walkthroughs. But you can't feel 400+ ft-lbs of torque through your phone. You can't hear the sound system kick. You can't know if a 2026 ICON X fits your shoulder width until you're actually sitting in it.
Some things only land in person.
Free test drives. Walk-ins welcome. No appointment, no pressure. Just you, the cart, and 10 minutes of honest answers.
ICON X or EPIC FX — which one calls to you? Book or just roll in at your nearest ICON showroom. 👉
#GolfCartLife #StreetLegal #ICONX #ICONGolfCarts #EPICFX #DreamCart #NeighborhoodCruiser #TestDrive
45 seconds. That's all it takes to feel the difference. 🔋💨
You can research all you want online — specs, comparisons, configurator walkthroughs. But you can't feel 400+ ft-lbs of torque through your phone. You can't hear the sound system kick. You can't know if a 2026 ICON X fits your shoulder width until you're actually sitting in it.
Some things only land in person.
Free test drives. Walk-ins welcome. No appointment, no pressure. Just you, the cart, and 10 minutes of honest answers.
ICON X or EPIC FX — which one calls to you? Book or just roll in at your nearest ICON showroom. 👉
FormatReel (video)
PlatformsIG + FB + GMB
Assets to PullSlow front pan + interior pan (WhatsApp Vids) + a driving/roll clip; Jax lowered to lifted video.MP4
Edit / PromptDaVinci: 4 cuts of 3–4s building energy (static → interior → motion). Trending 'come with me' audio. Overlay 'Book a free test drive.' End card CTA. 9:16.
CTA GoalTest drives + in-store
Post DirectionPOV ride: slow front pan → interior → rolling shot. Drives free test drives + walk-ins. Location-agnostic CTA.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Thu
Jun 19
5:00 PM
🎁 Father's Day Campaign — Teaser
Seasonal Offer (Father's Day Campaign — Post 1 of 3)
Static imageIG + FBAwareness / anticipation⏳ Pending Ty Approval
24/25
Pending Approval▼
Instagram
Facebook
Production Brief
QA Scorecard
Something big is coming this Sunday for Dad. 👨👧👦
If your father has been eyeing a new ride — or you've been looking for a reason to finally get one — this weekend is the one.
Drop a 🏌️ below if Dad deserves an upgrade.
#IconGolfCars #FathersDayGift #StreetLegalCart #ElectricVehicle #NoHagglePricing #GolfCartLife #LSV #FathersDayWeekend #GiftIdeasForDad #NeighborhoodRide #IconX #EPICFX #ElectricGolfCart #FamilyRide
Something big is coming this Sunday for Dad. 👨👧👦
If your father has been eyeing a new ride — or you've been looking for a reason to finally pull the trigger — this weekend is the one.
Stay tuned. Message us if you want the details early.
FormatStatic image — lifestyle shot (dad + kid on ICON X in driveway or community setting)
PlatformsIG + FB
Assets to PullNo asset supplied — source lifestyle photo of dad/family with ICON X from existing asset library or request from Ty
Edit / PromptCanva: warm lifestyle image, minimal text overlay ("Something big is coming Sunday…"), ICON green accent, no offer details yet — pure curiosity hook.
CTA GoalAwareness + anticipation for Jun 20–21 offer posts
Post DirectionTeaser only — no offer details revealed. Build curiosity. Drive engagement via emoji CTA in comments. Feeds into Jun 20 announcement.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
4
CTA
24
Total /25
Status: Pending Ty Gaydish Jr. Approval
Ty Gaydish Jr. — Action Required:
Fri
Jun 20
5:00 PM
🎁 Father's Day Campaign — Offer Announcement
Seasonal Offer (Father's Day Campaign — Post 2 of 3)
This Father's Day, we're making it easy to say yes. 🎁
$500 off any in-stock ICON X or EPIC FX — or choose up to $800 in free upgrades. Your call.
No haggling. No runaround. Just a premium street-legal cart waiting for Dad at his closest ICON dealership.
👇 Link in bio to view in-stock inventory and lock in your deal before Sunday.
Available at participating locations. Cannot be combined with any other offers.
#IconGolfCars #FathersDayDeal #StreetLegalCart #ElectricVehicle #NoHagglePricing #GolfCartLife #LSV #FathersDayGifts #IconX #EPICFX #FamilyRide #ElectricGolfCart #LifestyleUpgrade #FathersDaySale
This Father's Day, we're making it easy to say yes. 🎁
$500 off any in-stock ICON X or EPIC FX — or choose up to $800 in free upgrades. Your call.
No haggling. No runaround. Just a premium street-legal cart at the location closest to you.
Message us to see what's in stock near you — offer ends Sunday.
Available at participating locations. Cannot be combined with any other offers.
FormatStatic image — product shot of ICON X or EPIC FX with clean text overlay: "Father's Day Special"
PlatformsIG + FB
Assets to PullClean hero product shot of ICON X or EPIC FX — use existing asset from library
Edit / PromptCanva 4:5 (IG) + 1:1 (FB). Hero product image. Bold text overlay: "$500 OFF or $800 in Free Upgrades." ICON green accent. Fine print at bottom. ICON logo bottom right.
CTA GoalDrive in-store visits + configurator inquiries before Sunday
Post DirectionFull offer reveal. Clean, confident. No fluff — lead with the number, explain the choice, CTA to location or configurator. Fine print mandatory.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Pending Ty Gaydish Jr. Approval
Ty Gaydish Jr. — Action Required:
Fri
Fri Jun 19
5:00 PM
Hunter’s kids — "tiny sales team" bit 😂
Cart Events (Engagement)
Reel (video)IG + FBGeneral engagement + in-store
23/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
When the kiddos come in, the whole showroom changes. 😄
The energy is different. The questions are better. And somehow, everybody ends up staying longer.
Bring your kids this week — turns out they have very strong opinions on cart colors, and honestly, they're usually right.
No high-pressure sales. No scripts. Just neighbors helping neighbors find their ride.
Come by any day — your nearest ICON showroom. 👉
#ICONGolfCarts #GolfCartLife #FamilyFirst #LocalBusiness #RealPeople #Community #SummerFun #NeighborhoodCruiser
When the kiddos come in, the whole showroom changes. 😄
The energy is different. The questions are better. And somehow, everybody ends up staying longer.
Bring your kids this week — turns out they have very strong opinions on cart colors, and honestly, they're usually right.
No high-pressure sales. No scripts. Just neighbors helping neighbors find their ride.
Come by any day — your nearest ICON showroom. 👉
FormatReel (video)
PlatformsIG + FB
Assets to PullKids 'sales bit' clip — WhatsApp Vids from Hunter folder
Edit / PromptDaVinci: use the clip raw — 1–2 cuts of 4–6s, keep comedy timing. Trending 'tiny boss/funny' audio. Burn-in subtitles. Don't over-edit. 9:16.
CTA GoalGeneral engagement + in-store
Post DirectionThe funny kids-doing-sales clip. Pure engagement/shareability with personality. Humanizes the family business.
5
Voice
4
Specificity
PASS
Jargon
5
Engagement
4
CTA
23
Total /25
Status: Revised v2
Sun
Sun Jun 21
10:00 AM
"Make Dad’s Day" — $500 off or $800 in free upgrades
Father's Day (Seasonal Offer)
Static post (text-overlay)IG + FB + GMB (Offer)Father's Day offer + in-store
24/25
Pending Approval▼
Instagram
Facebook
Production Brief
QA Scorecard
He's been hinting at it all year. This weekend, make it happen. 🏌️♂️
$500 off any in-stock ICON X or EPIC FX golf cart — or load it up with up to $800 in free upgrades. His call.
Premium audio. Upgraded wheels. Lithium battery. Custom top. Whatever makes it his.
This offer runs Father’s Day weekend only. Come in, pick the cart, build it the way he’d build it himself.
👉 Find your nearest ICON showroom and make Dad’s day.
*$500 off or up to $800 in free upgrades available on in-stock ICON X and EPIC FX golf carts only. Available at participating locations. Cannot be combined with any other offers. Father’s Day weekend only.
#FathersDay #GiftForDad #ICONGolfCarts #ICONX #EPICFX #GolfCartLife #DadGift #FathersDayGift #CustomGolfCart #StreetLegal
He's been hinting at it all year. This weekend, make it happen. 🏌️♂️
$500 off any in-stock ICON X or EPIC FX golf cart — or load it up with up to $800 in free upgrades. His call.
Premium audio. Upgraded wheels. Lithium battery. Custom top. Whatever makes it his.
This offer runs Father’s Day weekend only. Come in, pick the cart, build it the way he’d build it himself.
👉 Find your nearest ICON showroom and make Dad’s day.
*$500 off or up to $800 in free upgrades available on in-stock ICON X and EPIC FX golf carts only. Available at participating locations. Cannot be combined with any other offers. Father’s Day weekend only.
FormatStatic post (text-overlay)
PlatformsIG + FB + GMB (Offer)
Assets to PullNo asset needed — design in Canva
Edit / PromptCanva static 4:5 + 1:1 for GMB. ICON green bg, white headline: 'Dad deserves the ride.' Subhead: '$500 OFF or $800 in free upgrades.' Offer terms below. ICON logo bottom right. GMB: publish as 'Offer' post with expiry Jun 22.
CTA GoalFather's Day offer drive + in-store
Post DirectionText-overlay / static (no video asset needed). Offer-led post timed for Father’s Day Sunday. $500 off any in-stock ICON X or EPIC FX golf cart, or up to $800 in free upgrades — buyer’s choice.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
4
CTA
24
Total /25
Status: Pending Approval
📣 Paid Boost Specs — Matt (Jun 21–22) · 8 Locations · $800 Total
Creative: Jun 21 hero post (same for all 8 locations)
Budget: $100/location — $50 FB / $50 IG
Total Spend: $800
Duration: Jun 21–22 (Father's Day weekend)
Objective: Reach / Engagement (or Lead Gen — Matt's call)
CTA Button: "Message Us" (FB) · "Learn More" → link in bio (IG)
Locations: Palm Desert CA · La Quinta CA · Cary NC · Aberdeen NC · Wilmington NC · Jacksonville FL · Hardeeville SC · Bluffton SC
Targeting: 25-mile radius around each dealership · Ages 45–70 · Homeowners / HHI $100K+
Ty Gaydish Jr. — Action Required:
Mon
Mon Jun 22
4:30 PM
"These carts live by the ocean — and still look new"
Icon Shield (Coastal)
Reel (video)IG + FB + GMBShield education
25/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
You love the coast. The question is whether your cart can handle it — season after season. 🌊✨
Salt spray every morning. UV beating down all day. Hardware sitting in humidity year-round. Most carts show it by year two. A cart with Icon Shield still looks like it rolled off the lot last month.
Icon Shield was developed over two years of real-world testing alongside one of the region's largest golf cart rental fleets — carts living steps from the ocean, exposed to salt air, humidity, and the elements year-round. The result is a multi-point protection system that goes far beyond what the factory provides, giving your cart a lasting edge against corrosion, moisture, UV exposure, and the wear of the outdoors.
That's what $499 gets you at point of sale: a cart that arrives already protected. Hydrophobic seals on every electrical connector. Never-dry rust barrier underneath. Sealed battery compartments. UV-treated seats that stay looking right. Hardware clear-coated against the elements.
One time. Done before delivery. No surprises later.
Where's your dream place to cruise? Learn more about Icon Shield at icongolfcartsusa.com/icon-shield. 👉
#CoastalLiving #IconShield #GolfCartProtection #StreetLegal #ICONGolfCarts #ICONX #GolfCartLife #RustProtection
You love the coast. The question is whether your cart can handle it — season after season. 🌊✨
Salt spray every morning. UV beating down all day. Hardware sitting in humidity year-round. Most carts show it by year two. A cart with Icon Shield still looks like it rolled off the lot last month.
Icon Shield was developed over two years of real-world testing alongside one of the region's largest golf cart rental fleets — carts living steps from the ocean, exposed to salt air, humidity, and the elements year-round. The result is a multi-point protection system that goes far beyond what the factory provides, giving your cart a lasting edge against corrosion, moisture, UV exposure, and the wear of the outdoors.
That's what $499 gets you at point of sale: a cart that arrives already protected. Hydrophobic seals on every electrical connector. Never-dry rust barrier underneath. Sealed battery compartments. UV-treated seats that stay looking right. Hardware clear-coated against the elements.
One time. Done before delivery. No surprises later.
Where's your dream place to cruise? Learn more about Icon Shield at icongolfcartsusa.com/icon-shield. 👉
FormatReel (video)
PlatformsIG + FB + GMB
Assets to PullSlow exterior pan + grill/logo zoom + undercarriage/detail shots (WhatsApp Vids)
Edit / PromptDaVinci: 5–6 cuts of 3–4s. Calmer premium audio. Overlay benefit labels. End card 'Icon Shield — $499.' 9:16. Higgsfield optional: 'macro slow-motion water droplets beading off treated metal, photoreal.'
CTA GoalShield education
Post DirectionStory Reel on Shield's coastal origin. Exterior pan + grill/logo zoom + detail shots, each benefit as on-screen text. Premium, story-led.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Wed
Wed Jun 24
4:30 PM
🛒 Cart of the Week — Kandi Rootbeer E40FX with OTD price
This rootbeer cart already has a home. But we can build you one just like it. 🎨
Kandi Rootbeer E40FX — custom paint that turns heads in the neighborhood, cool-touch seats (your shorts will thank you), custom headliner, 12″ aggressive wheels, golf package included. Out-the-door price pinned in the comments.
Would you rock Rootbeer, or do you want something nobody else has? Call your nearest ICON showroom or use the configurator to start yours. 👉 build.icongolfcartsusa.com
#CustomGolfCart #GolfCartUpgrades #DreamCart #PickYourColor #ICONGolfCarts #ICONX #EPICFX #BuildYourOwn #KandiRootbeer #CartOfTheWeek
This rootbeer cart already has a home. But we can build you one just like it. 🎨
Kandi Rootbeer E40FX — custom paint that turns heads in the neighborhood, cool-touch seats (your shorts will thank you), custom headliner, 12″ aggressive wheels, golf package included. Out-the-door price pinned in the comments.
Would you rock Rootbeer, or do you want something nobody else has? Call your nearest ICON showroom or use the configurator to start yours. 👉 build.icongolfcartsusa.com
Edit / PromptStatic 4:5 + 1:1 for GMB. Hero 3/4 front shot, clean. Small 'Cart of the Week' flag + price badge (pin OTD as first comment). ICON-green accents. GMB: publish as 'Offer' post.
CTA GoalBuild inquiries (shoppable)
Post DirectionShoppable, specific, lifestyle-led. Feature one real build with the out-the-door price. Proven top performer.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Fri
Fri Jun 26
5:00 PM
"2, 4, or 6 seats?" — which fits your crew
Custom Builds
CarouselIG + FB + GMBBuild inquiries + test drive
25/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
What's your crew size? Find your perfect fit. 🛟
Two of you? Four? The whole neighborhood plus the dog? ICON X comes in i20X (two-seater), i40X (four), i60LX (six with room to breathe). EPIC FX hits all three too. Same ride, different configurations.
Swipe through — then come sit in all three at your showroom. Your actual crew fits different than the spec sheet.
Tag your crew or drop your crew size in the comments. Find your fit at your nearest ICON showroom. 👉
#GolfCartLife #ICONGolfCarts #StreetLegal #BuildYourOwn #DreamCart #ICONX #SummerVibes #NeighborhoodCruiser #EPICFX #FamilyRide
What's your crew size? Find your perfect fit. 🛟
Two of you? Four? The whole neighborhood plus the dog? ICON X comes in i20X (two-seater), i40X (four), i60LX (six with room to breathe). EPIC FX hits all three too. Same ride, different configurations.
Swipe through — then come sit in all three at your showroom. Your actual crew fits different than the spec sheet.
Tag your crew or drop your crew size in the comments. Find your fit at your nearest ICON showroom. 👉
FormatCarousel
PlatformsIG + FB + GMB
Assets to Pull"Aberdeen 2 seater vs. 4 seater.mp4" (cover) + model stills for 2/4/6
Edit / PromptCarousel 4:5. Slide 1 = comparison clip or split image. Slides 2–4 = 2/4/6-seat, each with one-line 'who it's for.' Final slide CTA. Consistent template.
CTA GoalBuild inquiries + test drive
Post DirectionBuyer self-select by lifestyle. Aberdeen 2-vs-4 clip as cover, then a slide per 2 / 4 / 6 seat config with a lifestyle line each.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Mon
Mon Jun 29
4:30 PM
"Not just for the neighborhood" — Commercial/Fleet + 10+ savings
From 1 cart to 50. We’ve got your fleet. 🏨⛳ One cart? Twenty? Two hundred? Resorts. Golf courses. HOA communities. Worksites. Rental fleets. ICON X and EPIC FX don’t take days off — they run all day, every day, all season. Icon Shield locks down every unit against salt, sun, and constant use. Fleet pricing kicks in at 10+. Real numbers. Real support.
What’s your biggest fleet challenge? Call us or DM 'FLEET' for a quote that fits your operation. 👉
#FleetSales #CommercialGolfCart #ResortLife #ICONGolfCarts #ICONX #GolfCartLife #IconShield #CommunityLiving #BulkOrder
From 1 cart to 50. We’ve got your fleet. 🏨⛳ One cart? Twenty? Two hundred? Resorts. Golf courses. HOA communities. Worksites. Rental fleets. ICON X and EPIC FX don’t take days off — they run all day, every day, all season. Icon Shield locks down every unit against salt, sun, and constant use. Fleet pricing kicks in at 10+. Real numbers. Real support.
What’s your biggest fleet challenge? Call us or message us 'FLEET' for a quote that fits your operation. 👉
Edit / PromptSlideshow Reel 9:16: 4–5 cards — use-cases (resort/community/course/worksite) then fleet-pricing CTA. ICON green. End card 'DM FLEET for a quote.' GMB: also post cover as 'Offer.'
CTA GoalShield/fleet education (10+)
Post DirectionB2B angle. Resorts/communities/courses/worksites use-cases + Icon Shield fleet protection and 10+ pricing.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Approved
Wed
Wed Jul 1
4:30 PM
"Showroom-new, kept that way" — Shield + Service (Cary)
Your Cary crew is standing by. 🧰 Showroom-new doesn’t happen by accident. Icon Shield + in-house service at our Cary location = your cart looks and runs like day one, year after year. Touch-ups. Tune-ups. Custom upgrades. Battery swaps. We’ve got the parts, the expertise, and the schedule flexibility to keep you rolling.
Service question? Reply or swing by. Schedule service at your nearest ICON location. 👉
#IconShield #GolfCartProtection #LocalBusiness #Cary #ICONGolfCarts #CustomerCare #Community #ICONX #GolfCartMaintenance #GolfCartService
Your Cary crew is standing by. 🧰 Showroom-new doesn’t happen by accident. Icon Shield + in-house service at our Cary location = your cart looks and runs like day one, year after year. Touch-ups. Tune-ups. Custom upgrades. Battery swaps. We’ve got the parts, the expertise, and the schedule flexibility to keep you rolling.
Service question? Reply or swing by. Schedule service at your nearest ICON location. 👉
FormatStatic post
PlatformsIG + FB + GMB
Assets to Pull"cary walk around.mp4" (still frame) or a clean detail shot
Edit / PromptStatic 4:5. Headline 'Showroom-new, kept that way.' Small Shield + wrench lockup. ICON-green accents. Optional: pull a crisp frame from the Cary walkaround as the background.
CTA GoalService + Shield + in-store
Post DirectionTies Shield to the in-house service team (Cary) and the maintenance theme. Reassurance + service/in-store driver.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Approved
Fri
Fri Jul 3
5:00 PM
"Parade-ready" — July 4th weekend 🇺🇸
Cart Events (Seasonal)
Reel (video)IG + FB + GMBIn-store visits
24/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
Roll up in something that turns heads. 🇺🇸🎆
Parade float. Neighborhood cookout run. Pool party shuttle. The 4th is more fun when you're not walking.
From custom paint to upgraded wheels and Bluetooth sound systems — build it exactly how you want it before the weekend hits. See the full 2026 lineup in person.
Are YOU rolling in the parade? Tag your crew. Cruise into your nearest showroom — we're open all weekend. 👉
#FourthOfJuly #IndependenceDay #SummerVibes #GolfCartLife #ICONGolfCarts #ICONX #NeighborhoodCruiser #CustomGolfCart #Merica
Roll up in something that turns heads. 🇺🇸🎆
Parade float. Neighborhood cookout run. Pool party shuttle. The 4th is more fun when you're not walking.
From custom paint to upgraded wheels and Bluetooth sound systems — build it exactly how you want it before the weekend hits. See the full 2026 lineup in person.
Are YOU rolling in the parade? Tag your crew. Cruise into your nearest showroom — we're open all weekend. 👉
FormatReel (video)
PlatformsIG + FB + GMB
Assets to PullBest color walkaround + slow pan clips (multiple models, WhatsApp Vids)
Edit / PromptDaVinci: 4–6 cuts on the beat. Tasteful patriotic audio. Subtle red/white/blue text accents + 🇺🇸. End card 'See the 2026 lineup this weekend.' 9:16.
CTA GoalIn-store visits
Post DirectionPatriotic summer montage of the best custom carts, timed to Independence Day weekend. In-store driver for holiday traffic.
5
Voice
4
Specificity
PASS
Jargon
5
Engagement
5
CTA
24
Total /25
Status: Revised v2
Mon
Mon Jul 6
4:30 PM
"Which color wins?" — color poll + recap
Custom Builds (Engagement)
CarouselIG + FBEngagement + build inquiries
25/25
Revised v2▼
Instagram
Facebook
Production Brief
QA Scorecard
You pick the next build. 🎨
Pure White — clean, timeless, nobody argues with it.
Champagne Gold — subtle flex. You know what you're doing.
Midnight Blue — you want stealth and you want people to know it.
Kandi Rootbeer — you want people to ask about it every single time.
Forest Green — easy rider energy. No notes.
Which one are you taking home? Drop your pick in the comments, then build the real thing at the configurator — color is just where it starts.
👉 build.icongolfcartsusa.com
#PickYourColor #CustomGolfCart #GolfCartUpgrades #BuildYourOwn #ICONGolfCarts #ICONX #DreamCart #ColorPoll #2026Lineup
You pick the next build. 🎨
Pure White — clean, timeless, nobody argues with it.
Champagne Gold — subtle flex. You know what you're doing.
Midnight Blue — you want stealth and you want people to know it.
Kandi Rootbeer — you want people to ask about it every single time.
Forest Green — easy rider energy. No notes.
Which one are you taking home? Drop your pick in the comments, then build the real thing at the configurator — color is just where it starts.
👉 build.icongolfcartsusa.com
FormatCarousel
PlatformsIG + FB
Assets to PullOne still per color: Kandi Rootbeer, E20FX Pure White, i20X Champagne, E40FX Midnight Blue, Forest 60LX
Edit / PromptCarousel 4:5. One color per slide, big color-name label, consistent angle/template. Final slide 'Vote 👇 + build yours' CTA on ICON green.
CTA GoalEngagement + build inquiries
Post DirectionEngagement-driven color poll using real builds. Comment-vote mechanic, ends on the configurator. Caps the month.
5
Voice
5
Specificity
PASS
Jargon
5
Engagement
5
CTA
25
Total /25
Status: Revised v2
Clip Library
All video and photo assets available for this calendar period. Click "Open in Drive" to access the source files.
Asset
Type
Best Used For
Used in Post(s)
Source Link
WhatsApp Vids from Hunter (folder)
Video folder
Slow pans, grill/logo zooms, color walkaround, kids bits, Brazil cap
Approved assets uploaded by the team are stored at: pub-e3e2abde5c3f4e9f92bcaef14bd1b07e.r2.dev / icon-golf-cars / 2026 / 06 / filename Send assets to Jeeves to upload. URL is added to the calendar automatically.
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